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Vandalay111

: Same Structured Data on multiple pages? I was certain about this at first, but the more I think about it the more uncertain I get. The site is offering 28 educations, and each education is

@Vandalay111

Posted in: #RichSnippets #Seo #StructuredData

I was certain about this at first, but the more I think about it the more uncertain I get.

The site is offering 28 educations, and each education is X times a year. There are three different education-related pages on the site:


An overview page of the different educations.
A page for each education.
A calendar page for all upcoming occasions/educations (presented one month at a time).


I don't want the overview page and the calendar page to compete against each other. If that's the case, the overview page is most important.

Should I add Rich Snippets (a.k.a. Structured Data) on all three pages?

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@Heady270

Google's John Mueller recently weighed in on this:


In general, the structured data on a website or on a page
should be specific to that particular page.
So it shouldn't be something where you kind of say, well,
this is a review of our business in general,
and therefore, we'll put it on all of the pages


So you should only mark up a piece of structured data on one page, and it should be on the page that covers that as the main topic of the page.

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@Bryan171

I think, your first (overview page of the different educations) and third (calendar page) page should be the same, namely the homepage. According to this i would add it on two kinds of pages:


events markup for all upcoming events for the month overview, on the homepage
event markup with upcoming dates on each singular education page

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