: How can I figure out how much my site is worth? I run an entertainment website that gets about 4.5-4.75 million pageviews a month and 30k+ visitors daily and I have been thinking about selling
I run an entertainment website that gets about 4.5-4.75 million pageviews a month and 30k+ visitors daily and I have been thinking about selling it. The website brings in ,000-,000 a month but I have no idea how to evaluate or how to prepare information for someone that would be willing to buy the website.
Are there any guidelines that I should follow? How much do websites sell for?
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Websites can easily sell for two times yearly earnings. Based on the earnings you report here, you could sell your site for around 0K without much hassle.
If you have a good business model, a long history of revenue, good relations with Google (no penalty history, no spammy tactics that are likely to get you penalized), and constantly increasing revenues, then your website could be worth up to ten times yearly earnings. So up to M in your case. Selling your website for that much takes a lot more work and luck on your part to find the interested buyer.
Interested buyers are going to want to see at least the following data:
Earnings history
Expense history (hosting, marketing, and other costs)
How much time/effort it takes to keep the site running
Analytics
Traffic history
Traffic sources
Number of registered users
Which SEO firms you have hired, or what SEO you have done on your own
What technologies you use, and what their licenses are
List of competitors
List of anything that could be risky for your business
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