: Tracking universal analytics events through Google Tag Manager I have an Universal Analytics property installed on my site through Google Tag Manager. Following this article on tracking classic

@Kaufman445

Posted in: #GoogleAnalytics #TagManager

I have an Universal Analytics property installed on my site through Google Tag Manager.

Following this article on tracking classic ga.js events through GTM I have given my tracker a global name _gua. Now I try to fire events using additional HTML tag as described in the article:

<script type="text/javascript">
$(function () {
$('.some-class').click(function () {
gua('send', 'event', 'button', 'click');
});
});
</script>


The script is working fine but each time I call the _gua to send the event I get the following message from the GA Debugger:

Command ignored. Unknown target: undefined


Is it even possible to use GTM and GUA this way? I don't want to use the data layer and GTM events...

Vote Up Vote Down

Login to post a comment!