: Those are called "Sitelinks" and are automatically determined by Google. While you cannot tell Google what URLs to use for sitelinks, you can demote URLs that shouldn't be used for that purpose.
Those are called "Sitelinks" and are automatically determined by Google.
While you cannot tell Google what URLs to use for sitelinks, you can demote URLs that shouldn't be used for that purpose. Much more information is available from Google Support on the topic.
See also: Official Google Blog: The evolution of sitelinks: expanded and improved
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