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Ann8826881

: How should I structure a site with content dependent on visitor type (not user)? I have a website that displays different content depending on two selections made by a visitor: Whether they

@Ann8826881

Posted in: #Google #Url

I have a website that displays different content depending on two selections made by a visitor: Whether they are a teacher or student, and their learning level (from 4 options). Everything is public and they don't need to authenticate to access the content. Depending on their selection, different content is displayed across the whole site, other than a contact and about page. The tone of the language changes depending on whether the visitor is a student or teacher and the materials available on each page also change depending on the learning level, however in all cases, the structure of the site is identical.

Currently I'm using a cookie to store the visitor's selections and render different content appropriately, so I have a single set of URLs which display different content depending on the cookie, with one of the permutations as default.

I appreciate this is far from ideal, but what is the better option? Would I be better using a distinguishing segment for each selection, for example:
example.com/teacher/lv3/resources/activities http://example.com/teacher/lv4/resources/activities example.com/student/lv4/resources/activities etc.


What is the most sensible way to handle this situation?

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@Megan663

If you want to have this content indexed in Google, then you cannot only show this content when cookies are set. Googlebot does not use cookies and it will never see your content.

Your suggested URL structure would be a much better approach. That way Googlebot could click on the "teacher" link and on the "student" link to find all the content. Users that come in from Google search could automatically be assumed to be a teacher or a student based on the landing page.

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