: How do these SERPs display directory information in rich-snippet without sitelinks? (two example screenshots) Here are two examples of directory sites which have rich-snippets. How do these sites
Here are two examples of directory sites which have rich-snippets. How do these sites display directory information (local business contact info) in the SERP listing without using site-links?
In other words, how is "Gabrield Park Veterinary Clinic" in the SERP listing when it is not a site-link? Same goes for "A Place for Healing" below.
See highlighted text in attached screenshots.
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First I think you are getting a bit confused. Sitelinks aren't connected with rich snippets. They are different things:
Sitelinks
About rich snippets and structured data
On the oregonvma.org/ site, these aren't rich snippets, as the page has no mark up. It's simply the content from the page being displayed in the SERPS:
Compare the content on the top of the page with your SERP screen shot:
I can' comment on the other site, as I cant find the URL.
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