: Directory URLs for SEO: can the base directory name change when used by itself? Does it make a difference for SEO if I make my URLs like this: mydomain.com/companies (main category exploration

@Heady270

Your solution of

mydomain.com/companies (main category exploration section)
mydomain.com/company/nike


should be fine for SEO. If you like the way that the main cateroy URL reads with "companies", then go ahead and use that.

Users do occasionally try to navigate a directory structure. To support them, I would put in the following 301 redirects:

/company -> /companies
/companies/nike -> /company/nike

Vote Up Vote Down

@BetL925

There will be no difference for SEO to choose one or the other approach for your URLs.

However, I think it will be better to choose this schema because it seems logical to me:

mydomain.com/companies (main category explore section)
mydomain.com/companies/nike


Indeed, the category page refers to a list of companies and a detail page for Nike is just a presentation of one company belonging to all listed.

Moreover, with this approach, you can implement your website architecture without the URL problem of choosing a different one for each category page.

Vote Up Vote Down