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: Why are Google Analytics goal conversion failures showing the same page as one of the funnel steps I have a simple goal. It's a destination goal, so basically tracking people who come to
I have a simple goal. It's a destination goal, so basically tracking people who come to a page, and sign up for a Eval, then reach the "thank you" page. This seems pretty standard.
The question to me is with the users that fail to convert, why is the /evaluations page showing in the red? Of 41 people who came to the /evaluations page (the only funnel step in this goal,) 35 show as on that page, 1 exited, and 5 completed.
Why and how are 35 showing on the /evaluations page?
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