: 404 errors, Google Webmaster Tools, and a backwards third-party website system? We're getting a ton of 404 errors in our GWT but they aren't actually pages on our site. Before you tell me

@Angela700

In nearly all cases such as this, it is due to incorrect links that exist somewhere and based on your scenario, this will likely be coming from the centralised system which has an error linking to your pages but someone else's domain.

You'd need to see where these links occur from and try to resolve them. If Google are finding them, they are accessible and indexed somewhere on the web. Google Webmaster Tools should point out what is linking to these URL's that are showing as 404 errors in your account.

A high amount of 404 errors can cause negative implications although it is expected to have some for correct handling of non existent content in some cases. The fact these show against your account does mean that any implications (whether positive or negative) will be held accountable against your domain.

They might be real pages but in the eyes of a search engine or human that follows the links, they do not exist and they are not real. Try and identify what is linking to these URL's then you can determine a resolution.

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