: Google structured data for watercrafts - which category? I have a page www.mynautics.com and I am testing structured data now. All data is correctly downloaded by Google and shown in structured

@Shanna517

The page you are referring to on Google is a Google merchant page, meaning it is meant for displaying products as paid results, it has nothing to do with schema.org and structured data.

Google does not display all schemas as rich snippets but tagging your data with appropriate schemas will help Google understand your content better and maybe give you a little ranking boost. You can refer to the page below for a list of supported rich snippets, but this does guarantee you will get them, even if your pages are tagged. Most sites that get rich snippets need to be authoritative in their field, have a verified Google+ account (using rel author / publisher is also recommended) connected to the main site and have fresh content updated on a regular basis.

As for the ads, Adsense automatically decides which ads to show, choosing you site category in Adsense will not affect that.

Hope i managed to answer your questions..
support.google.com/webmasters/answer/99170?hl=en

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