: Tracking Keyword user used to get to website Is there a way we can add the ability to track what keywords the user has used to end up on our website? i.e. If they type in Software into

@Gail5422790

You can extract the keywords that the user searched from the HTTP_REFERER header.

Google uses the GET parameter "q" to send the terms that the user searched. Note that the terms are not always send, and the parameter q will be empty. This is based on each visitor's privacy settings, browser settings etc

You can use a function like this:

function extract_keywords($referral)
{
$parsed = parse_url($referral);
parse_str($parsed['query'], $query);

//Check if referral is Google
if (stripos($parsed['host'], 'www.google.') !== false)
{
if (!isset($query['q']{0}))
return false;

return trim($query['q']);
}
}

$a = 'https://www.google.gr/url?sa=t&rct=j&q=test';

echo extract_keywords($a);


Or in real project, use the $_SERVER['HTTP_REFERER'];

echo extract_keywords($_SERVER['HTTP_REFERER'])

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