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Sue5673885

: Archive structure and effects on SEO With a wordpress setup as follows of pages, custom posts, a custom taxonomy of colours and rewrite rules in place: Pages: Archive: -fruits Single: --fruit/apple

@Sue5673885

Posted in: #Navigation #Seo #Url

With a wordpress setup as follows of pages, custom posts, a custom taxonomy of colours and rewrite rules in place:


Pages:

Archive:
-fruits

Single:
--fruit/apple
--fruit/orange

Archive by colour:
---fruits/colour/%colour%


-vegetables
--vegetable/potatoe
--vegetable/carrot
---vegetables/colour/%colour%

-colours
--colour/red
--colour/green

etc ...


I could quite feasibly structure archives to be found at the following


fruits/colour/red

or


colour/red/fruits

In the context of how a user could navigate a site I can see the benefits of having both paths available but pointing to what is essentially the same content.

Should this be avoided with respect to SEO and avoiding duplicate content?

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@BetL925

If you need these two URLs being accessible for users, you need to choose one URL as the indexed one for search engines and put to the second one a rel="canonical" tag refering the first one. That way, these two URLs will be accessible for users but just one will be marked as valid (= indexed) for search engines to avoid duplicate content issues.

For example, you choose the first one (http://www.example.com/fruits/colour/red) and in the second one, you add this tag <link rel="canonical" href="http://www.example.com/fruits/colour/red" />. That way, all the SEO value will be associated to the first URL.

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