: Google Universal Analytics - Campaign ID In the Google Universal Analytics doc, they show a parameter called Campaign ID. The problem is that there is no other information about the use and

In the Google Universal Analytics doc, they show a parameter called Campaign ID. The problem is that there is no other information about the use and the interest of this parameter. Indeed, all other campaign related parameters are very usual (utm_...) but the Campaign ID seems very odd.

Can anyone provide more insight about it, please?

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@Heady270

It appears to correspond with the utm_id query parameter. It is mentioned in the following Google Analytics help documents:

Import Campaign Data - Analytics Help
How To Use Master Tracking Codes - Urchin Help
Campaign Tracking - Web Tracking (ga.js) - Google Analytics — Google Developers

I believe that it is a parameter that was included in Urchin (which Google bought and branded Google Analytics). It appears that Google no longer recommends the use of this parameter.

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: Google Universal Analytics - Campaign ID In the Google Universal Analytics doc, they show a parameter called Campaign ID. The problem is that there is no other information about the use and

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: Google Wallet use case I sell small game servers on a website and used to be able to have customers pay through Google Checkout. Since that has been replaced with Google Wallet, I've been

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