: Google Adwords - how to specify AND and OR in Keyword There are many ways to define keywords for a campaign. However is there a way to make ORs? While searching in google it would like '"keyword

There are many ways to define keywords for a campaign. However is there a way to make ORs?

While searching in google it would like '"keyword (ketwordOr1|keywordOr2)"'.
That would return results such as "keyword keywordOr1" OR "keyword keywordOr2" but not keyword alone.

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@Angela700

No, you cannot do that. The only variant of the traditional broad match, "phrase" match and [exact] match keyword bid types is usage of the broad match modifier which you may want to look into.

Why can't you just use:-

"keyword keywordOr1"
"keyword keywordOr2"
[keyword keywordOr1]
[keyword keywordOr2]

Surely that achieves what you're trying to?

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: Google Adwords - how to specify AND and OR in Keyword There are many ways to define keywords for a campaign. However is there a way to make ORs? While searching in google it would like '"keyword

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