: Google Panda algorithm - site wide or url I recently attended Pubcon, and was told that the Panda algorithm was for each page/url. Does anyone know which is true, is Panda a site wide penalty

@Nimeshi995

I am not aware of any penalty that is page by page- that would be just plain bad performance.

Panda is site-wide aimed at very specific types of activities; ad to content ratio and content below the fold, many pages with no content primarily navigational, content redundancy/overlap/duplication, excessive affiliate marketing, generally low content quality, excessively high bounce rates (back to the SERP), excessive use of doorway pages, use of spinners, article marketing, scraped content, excessive automation, and so on.

Be wary of people with too much SEO wisdom. There are a lot of them out there.

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