: Does posting a few user reviews from another site as testimonials put our site at risk for duplicate content? Users of our product have been posting reviews to an external review site. I'd

@Heady270

Not all duplicate content will cause problems for your site. Using content from other places with permissions is called "content syndication". The syndicated content won't help your site rank better, but having some syndicated content won't hurt your SEO and can be great for users. See What is duplicate content and how can I avoid being penalized for it on my site?

It would be OK to use some reviews from other sites as long as:


You have permission to use those reviews
You include a link to the source of the review (not just the homepage from where it is from, but a deep link to the page with the review)
It is a small portion (not more than 20%) of the content on your site.


If you block the pages with the duplication from Google using robots.txt then Google will have no way of even knowing that you are using syndicated content.

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@Merenda212

Yes, obviously as you duplicate your customer testimonials on your website, it make some sense for new customer reading these content. It's better to leave it there only, because you will get normal link from another website which is very much liked and considered by Google for indexing your website.

You can also alter or rewrite your customer feedback and put it in your website rather than updating with the same content from another website.

"I love to have discussed on another website rather than in my own one..."

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