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Martha676

: In Google analytics, how do I see the paths through my site that users took to get to a page? On my site I'm currently trying to work out the typical paths that users follow within my site

@Martha676

Posted in: #Analytics #GoogleAnalytics #Users

On my site I'm currently trying to work out the typical paths that users follow within my site in order to get to an end result of a certain page.

I have discovered how to use landing page- to see where users go once they start on a certain page. However what I am looking for is kind of the opposite- how users navigate to that particular page in the first place.

just looking at the behaviour flow normally doesn't really work as I have a huge site and this page is just one amongst many. I would like to filter out everything else and look exclusively at the flow to page X.

Is there anything like this available somewhere in GA?

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@Debbie626

This data calculation could be complex and you are already aware of Behavior flow which is the best way to do comparative analysis.

However, try these alternatives:

Set up goal to a particular URL and funnel it down. (recommended, if you have to track any specific channel)

OR


Create a custom report for a particular Page Depth filter (say 3)
and the target Page (say xyz.htm).
Add dimension level 1 as landing page, dimension level 2 as next page path, dimension level 3 as page.
Use a preferred metric to compare data (say Unique pageviews).
Identify the % of pages from different sections of the website.


Note: Reports might be very different for different sessions and date ranges. For accurate results, it is highly recommended to do such analysis for one particular session at a time.

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@Yeniel560

You can use Content Drilldown feature, as described in searchenginewatch.com/sew/how-to/2340779/google-analytics-content-reports-understanding-the-key-benefits
See the Navigation Summary section and Entrances/Previous pages with Exits/Next pages in this report.

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