: Question about choosing name for Facebook fan page I'm in process of creating new site which must be on domain xyz-backgrounds.com (assume that xyzwallpapers.com, xyz-wallappers.com and xyzbackgrounds.com

@Miguel251

yes, you can register xyzwallpapers on Facebook fan page, for e.g. you have a website name (hdwallpapers.com or hd-wallpapers.com) and you have no choice on fb fan page to create hd-wallpapers, then in this situation you should register hdwallpapers, because search engines only focus on targeted keyword like your targeted keyword is (hd wallpaper) so you should register your targets words without abbreviations.

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@Kaufman445

This is more of a marketing question, really.

But, this is my procedure if the domain I have is already locked (in your case: xyz-backgrounds.com) and the exact domain names are already in use as either usernames or vanity URLs on social media sites:


Check if abbreviations of your domain name might work. (i.e. xyzbckgrnds)
Check if uppercase/lowercase variations work. (i.e. XYZ-Backgrounds)
Check if full URLs work. (i.e. xyz-backgrounds.com, xyz-backgrounds.com) Check if marketing claim works. (i.e. best-backgrounds-ever)
Check if I really really need this domain or if I can register and brand another domain. (i.e. abc-backgrounds.com)*
If none of these work: be creative (i.e. sdnuorgkcab-zyx) or be uncreative (xyz-backgroundsdotcom)


*this time doing my domain research first.

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