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Berryessa370

: Are "m dot" sites a valid solution to Google's new "mobile-friendly" ranking algorithm? Given a site which is not optimized for mobile (and not responsive), Google's new ranking algorithm, which

@Berryessa370

Posted in: #GoogleRanking #GoogleSearch #Mobile #Ranking #Seo

Given a site which is not optimized for mobile (and not responsive), Google's new ranking algorithm, which is set to go into effect April 21, 2015, will result in a lower ranking.

If the site does not currently have an "m dot" site (m.example.com), would introducing a new site at the new domain solve the SEO problem? Or would it cause another one? Wouldn't that the pages to be indexed twice?

Responsive design is clearly the best solution for maintainability and certainly solves the "mobile-friendliness" problem, but I'm curious if introducing a mobile-only site would also solve the problem.

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@Eichhorn148

Google allows three different mobile configurations:


Responsive web design
Dynamic serving
Separate URLs


Although there are many advantages to responsive, Google allows any of the three. If Google is telling you that your site is not mobile friendly, separate m. URLs are a perfectly valid way to make it so.

The short version of Google's guidance about how to make m. URLs search engine friendly is:



Signal the relationship between two URLs by tag with rel="canonical" and rel="alternate" elements.
Detect user-agent strings and redirect them correctly.



If you are having doubts about whether it is worth optimizing for mobile, mobile use is exploding. Here are two years of device stats for my largest site. For the first time, mobile usage has surpassed desktop usage:

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