: Breadcrumbs without structured data. Any benefit? I noticed most wordpress themes use breadcrumbs but "hard coded" without any structured data. So even though the breadcrumbs appear on the page,

I noticed most wordpress themes use breadcrumbs but "hard coded" without any structured data. So even though the breadcrumbs appear on the page, it's just normal markup without any data-vocabulary or schema properties.

My question is, will search engines still pick up on them? Are there any benefits ( from a search engine point of view , not the user's ) of using them at all without structured data?

I ask from an SEO point of view, not the visitor's, because the visitor will obviously benefit from them regardless of structured data or not.

Thank you

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@Odierno851

Personally, I don't bother with marking up the breadcrumbs. For blog posts and etc. I focus on published date and author. If you have a well structured site you should be in a good shape.

Most WordPress sites are terrible at handling breadcrumbs in the first place. Especially when there are multiple categories that are related to the same content and etc.

Is marking up breadcrumbs beneficial? Sure, as with anything related to SEO, the more you can do to help yourself the better. However, should it be on top of your TO-DO list? Probably not.

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: Breadcrumbs without structured data. Any benefit? I noticed most wordpress themes use breadcrumbs but "hard coded" without any structured data. So even though the breadcrumbs appear on the page,

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: How to track sales from multiple subdirectories, in Google Analytics, when they all share same checkout? Is there an accurate way to track sales in Google Analytics when 3 different subdirectories

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