Mobile app version of vmapp.org
Login or Join
Mendez628

: In DFP, Is it possible to track where the click originated (referrer report)? I would like to know exactly on which page the click originated in my reports. This is valuable when you want to

@Mendez628

Posted in: #AdServer #GoogleDfp

I would like to know exactly on which page the click originated in my reports.
This is valuable when you want to know which creative worked better on each page.
Unfortunately creating different ad-unit for each page is not a real solution, since we have hundreds of pages.

10.02% popularity Vote Up Vote Down


Login to follow query

More posts by @Mendez628

2 Comments

Sorted by latest first Latest Oldest Best

 

@Heady270

Attach slotRenderEnded to the pubads()
Ignore the event.isEmpty responses.
Capture the AD slot /Company/Position/AdSlot inside DFP.
Capture the DFP Creative ID.
Then I push this data into Google Analytics.

googletag.pubads().addEventListener('slotRenderEnded', function(event) {
if (!event.isEmpty) {
if (!$.isEmptyObject(event.slot.i)) {dfp_position = event.slot.i;}
if (!$.isEmptyObject(event.slot.w)) {dfp_position = event.slot.w;}
gt.push({event: 'gtm_dfp_event',gtm: {dfp: {category: "DFP",action: dfp_position,label: event.creativeId}}});


The response data contains the ad URL link, you can overwrite it with an event listener that will record the click then after redirect to the DFP URL.

10% popularity Vote Up Vote Down


 

@BetL925

DFP has no reporting facility for site metrics such as URL or page on your site.

Here is the complete list of dimensions that can be applied to DFP reports:


Ad network name
Ad request size
Delivery

Advertiser
Aggregated demand channel
Creative
Creative size
Creative type
Line item
Line item type
Master and Companion creative
Order

Geography

City
Country
Metro
Postal code
Region

Inventory

Ad unit
Custom criteria
Placement
Targeting

Targeting

Device category

Time unit

Date
Day of week
Hour
Month and year
Week

Users

Salesperson

Video

Fallback position

10% popularity Vote Up Vote Down


Back to top | Use Dark Theme