: SEO implication of removing www from domain For purely cosmetic reasons I'd like to change the redirect on my domain from www.example.com to example.com. There's plenty of SEO advice floating

@LarsenBagley505

If you don't use www, then I think you'll have a problem with having clients sending extra unnecessary data when fetching resources that don't require cookies such as images unless you use a completely new domain name for your resources other than the HTML itself. See:
www.phpied.com/www-vs-no-www-and-cookies/

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@Sarah324

As long as you have a 301 redirect from the www subdomain you're fine.

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@Chiappetta492

If you take all the right steps, there isn't a lot to worry about.


301 all existing pages (This is the major step!)
Set all you canonical tags right (This is your 2nd most important step)


You will lose a little PageRank for the redirect, but we're talking minimal amount here, nothing a little time won't fix.

Just read up on how to migrate sites (which is, from a bots point of view, what you're doing) and you'll be fine.

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