: Inverse actions and synonyms I'm trying to figure out whether its worth adding copy in my pages that matches the related actions and synonyms of what the page is about. For example I want

Posted in: #Google #SearchResults #Serps

I'm trying to figure out whether its worth adding copy in my pages that matches the related actions and synonyms of what the page is about.

For example I want my page to appear for people buying apartments ie typing "buy apartment in ...." or "buy apt in ...." currently the page has a lot of copy in the form of "apartment for sale in ...." and Google does a good job of showing the page (around 5 or 6th place).

I'm wondering if its worth including the exact phrase in the copy somewhere to improve my ranking and cover my bases so to speak.

In general my question is if exact matches for synonyms and related actions rank better, and if its worth me putting effort in trying to add copy for this.

Cheers

Simon

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@Margaret670

I would argue that you should aim for a keyword density of 3-4% on the page. If achieving this goes with what you've asked then I would do it. If you're already in that sweet spot then I don't think it'd matter, and may harm the site in the long run.

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: Inverse actions and synonyms I'm trying to figure out whether its worth adding copy in my pages that matches the related actions and synonyms of what the page is about. For example I want

More posts by @Nimeshi995

: When do browsers clear cache and how can I make more use of 304 responses? I have a website with some some content which changes frequently. I would like to benefit from good caching when

: Preserving search engine rankings when old domain name is lost We have a client with the unfortunate situation of losing access to their current domain name "A". We've just finished finished

: Will Google punish me for not using ? Expanding on https://css-tricks.com/navigation-in-lists-to-be-or-not-to-be/ -- I'm quite against using lists to clutter ones markup, unless we're talking actual

: Using mod_rewrite to force users to use our caching proxy During a recent audit we became aware of several users who have not set their DNS records to correctly point to our name servers.

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