: Google analytics : Multi events goals processed as only 1 Goal I'm trying to integrate Dave McClure Pirate metrics into my google analytics data measurment model. I'd like to create a goal

@Harper822

You should create an Advanced Segment from the Admin Panel or Segment Dashboard, then simply activate it and look at the Events reports (obviously, you should also create Events for signups and contact forms).



As you can see, you can set everything you need from the Conditions tab.

Just Time on Site is different, because you can't set a number in seconds or a real number. It should be an integer. But saying more than 10 seconds is like saying "not a bouncemore than 0".

At the end I chose Event Label, but you can also choose Event Category or Event Action, it depends on what you need.

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@Shanna517

This is not available via the Google Analytics interface - Goals are either destinations or visit duration or pageview, but alas they cannot have, at the moment at least, multiple criteria or conditions in the criteria.

One way around is to have separate goals for each criteria and then create a segment that includes only visitors that have met all three goals (actually you could skip goals entirely and set the criteria in your segment definition). The number of visits in that segment gives you the conversions for your combined goal.

Another way is to track pageviews and visits on the client site, send an event when your conditions are met - then you could create an event based goal. This requires some programming and personally I do not think it's worth the trouble - personally I'd go for segments.

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