: Does adding a second language and content affect first language ranking? I'm about to add a second language to my website. The original website URL is www.example.com/. All new menus and content
I'm about to add a second language to my website. The original website URL is example.com/. All new menus and content will appear in the URL under example.com/en/{second language}.
Does adding the second language and content affect the first language ranking?
Are there any proactive actions I should take before doing this to let Search Engines know what's going on?
I want to make sure I'm not harming the original language ranking in anyway.
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You should use example.com/{second language} as a folder for it (not en/{second language}). Also you can include a hreflangs between both language, showing Google they are the same pages, in different languages. However, even if you don't - your original rankings won't be affected. You are just adding second language, which is more content, which is good thing, not bad thing.
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