: When data is contextual on time, will search engines penalize a site for providing crawlers with all of the data instead of the contextual data? I'm working on an eCommerce website where we
I'm working on an eCommerce website where we list products from multiple vendors, and the products a user can buy varies throughout the day based on a pre-set schedule.
For example, something might be available only after 2PM on Wednesdays, or only between 11 AM and 3PM on weekdays.
We don't want the search engine rankings to be strongly affected by the time of day that the crawler visits the site.
We also cannot show the user products that are unavailable - they can only be shown things they can buy based on the time they visited.
So is detecting the crawler and giving different results the best way to go? Or are there other options I'm not aware of? Are there SEO penalties to showing different content to the crawler, and if so are there any ways to mitigate that?
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I have to agree with closetnoc that google doesn't like cloaking, and at the random rate google scans web pages, showing two different web pages at the same URL that the google crawler can scan isn't a good idea.
What I would suggest is to create the HTML so that it indicates to the users that you sell products at different timed intervals in text that google can scan.
Next use AJAX technology. This means include Javascript that requests a file from the server to show the random item for sale. All the better if the item is only a picture that loads, that way, google can't really penalize you since the static textual content is the same.
Just keep in mind if you do this, then users will be making two requests to the server for the page. One to load the HTML code that includes text content and one to load the actual picture and/or HTML that shows details of the items.
Whatever you do, just make sure the user has a full understanding of what is going on when they visit your site.
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