: Do good web pages including a good video get a better SERP click rate? Several studies describe the average click rate distribution from position 1 to position 10 on the first page of Google
Several studies describe the average click rate distribution from position 1 to position 10 on the first page of Google results.
Some people claim that web pages with videos are often not displayed at top positions, but that they get a higher click rate anyway in lower positions, thus breaking the distribution model mentioned above.
Is there any truth to this? Does anyone have evidence to support that good content with good video gets better click rates than same content without videos?
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