: Domain name different from business name Is it bad to have domain name little different from your business name? For example: Business name is Houston Pharmacy while the domain name is Pharmacyhome.com
Is it bad to have domain name little different from your business name?
For example: Business name is Houston Pharmacy while the domain name is Pharmacyhome.com
Would it be bad for SEO and also for user experience?
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The EMD is one of the most important factor in SEO, however if your keywords is not the brand name then you can use that domain. It's not affect anything. When your brand name is more popular then people will search the brand, not the domain. IMO
I think having a domain name that is different from the company name can enhance user friendliness if the domain name is used in such away that appeals to the prospective viewer. It can be in the form of a short metaphor that users can quickly relate to or a brief description of the main service offered by the company.
Organising of key words and landing pages can be focused on to increase chances of an individual searching the internet for services the company offers and this is less likely to be affected by the different domain and company names.
Many businesses have domains that differ from their established trade names. As long as your web pages are well put together to maximize SEO, there should be relatively little to no impact on prospective customers finding your site.
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