: GTM Universal analytics events don't show up in Google Analytics. The Universal Analytics event tag that I have created is fired. It shows up in the Analytics Debugger as well as Network setting

@Megan663

Posted in: #GoogleAnalytics #GoogleTagManager

The Universal Analytics event tag that I have created is fired. It shows up in the Analytics Debugger as well as Network setting in developer options. But these events do not show up in my Google Analytics. Not in real time or in the old data.

Here you can see the value pushed to the data layer

Message pushed to Data Layer:

{

gtm.element: feedproxy.google.com/~r/values/deleted/~3/L1nOc1Wi0Gc/,
gtm.elementClasses: 'btn btn-default',

gtm.elementId: '',

gtm.elementTarget: '',

event: 'gtm.click',

gtm.elementUrl: 'http://feedproxy.google.com/~r/****/***/~3/L1nOc1Wi0Gc/'

}


But these events don't show up in GA. Not in real time nor when the data is processed by GA.

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