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Gonzalez347

: Moving to another host, what should I do to keep search engines happy Sorry if this is a very basic or repetitive question. I have a rather well indexed WordPress site whit a few loyal

@Gonzalez347

Posted in: #Seo #Transfer

Sorry if this is a very basic or repetitive question.

I have a rather well indexed WordPress site whit a few loyal users. I am fed up with my current hosting service and their pricing system, so I got myself a small VPS and I have setup everything there and the only step left is to change the DNS of my domain, which will take like 1 hour to be effective.

the WordPress is installed on the root of my domain "www.example.com" and it will be the same on the new VPS, so the links would not change (everything will remain the same). I am worried that this transfer would affect my site's google indexing.

I would like to know what will I lose, and if possible how to prevent any lost value?

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@Eichhorn148

You don't have anything to worry about. Migrations incur risk when:


You're changing the domain name
You're changing the protocol (i.e. HTTP to HTTPS)
You're changing the URLs of any pages, as you'd then need to put some 301 redirects in place.


As none of these seem to apply to you, all that's really changing is your site's IP address. That can only matter if:


The new IP address is in a bad neighbourhood. This is unlikely if you're going with a reputable hosting provider.
Your site was formally hosted in your target country, and is now being hosted far away from it. This is not really a major ranking factor either, but it might have an impact on site speed, which may in turn impact rankings. To pick an extreme example, if I had a .co.uk site, aimed at the UK market, and hosted in the UK, and I then moved it to a really cheap, slow web host based in New Zealand, there probably would be an impact on user experience, and Google may take note of that.


These are extreme examples and it doesn't sound like they apply to you at all. So you're good to go, really.

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