: If I redesign my site and change the content, will AdWords continue? I have a user content driven site, kind of like a blog or something. I had done it in good old PHP and MySQL. I display

@Cody1181609

Im assuming you mean Adsense. Adwords is advertising as in when you pay Google to have your ads displayed in the Adsense network to drive traffic to your site, while Adsense is when you display other peoples ads on your site to generate income.

Google says that once you have been approved for Adsense you can place your Adsense codes on new sites without notifying Google as long as the new site complies with the Google Ads policies.

So yes, if you redesign, rebrand, or even create a new site altogether your Adsense ads would continue to show anywhere you place the Adsense code.



Quote from Google:


There's no need to open another account or notify us when you place
your ad code on a new site. Once your account is approved, whenever
you place your AdSense code on a new page, we'll automatically
associate that new site with your account.

Generate the AdSense code as you did for your original site, and add
it to whichever page you'd like — making sure, of course, that it
complies with our program policies. You don't need our team to
officially review your new site beforehand, but please use your best
judgment to make sure that your site content and ad implementation are
compliant. (Our policy explanations might help.) We regularly review
sites displaying our ads, and we'll let you know if we find any
issues. Note that if you're using the authorized sites feature, you'll
need to add your new URL to your owned sites list, or you won't
receive any earnings for that URL.

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