: Similarweb shows a impossibly very low group share while comparing sites We use similarweb for keyword analysis vs competition. Tool Url : https://www.similarweb.com/ But it shows a metric : Total

@Alves908

Posted in: #Seo #SeoCompetitionAnalysis

We use similarweb for keyword analysis vs competition.
Tool Url : www.similarweb.com/
But it shows a metric : Total Group Traffic Share and indicates that it is :

Percent of search traffic sent by this keyword to the group of websites selected

Use Case :

Sites Selected : examplea.com,exampleb.com .... on keywords keyword1, keyword2..

But even for branded keyword examplea that match exactly with the examplea site under consideration, the group share was shown as 10% (though it takes 100% of the share group get, which is fine)

So where is 90% traffic going in case of the branded keyword examplea, and due to this we are losing reliability on this data.



Can someone explain ?

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