: How to promote my own apps with AdMob after August 2016 I use AdMob to promote my apps. Right now, in AdMob management board I have a Promote tab and it is way too easy to add a new ad

@Holmes151

Posted in: #Advertising #Google

I use AdMob to promote my apps.

Right now, in AdMob management board I have a Promote tab and it is way too easy to add a new ad by specifying an ad image of my own app and that ad will be advertised in Google's network.

Plain and simple.



However, I got a notification about the retiring of the Promote tab and its replacement will be the Campaigns.

I still intend to promote my own apps so I checked what to do.

I got confused as the Campaigns seem to be consisting only of lending my ad units.

I can set goals (click or percentage - I don't even understand how a percentage could help me promoting my apps...) and specify my ad units in my apps. What if I don't have an app with an ad unit? Then I can't create a campaign?

It seem, I can't continue unless I select one of my ad-containing app.
Why?





Why did they take away the promotion? What should I do about this? Should I select my other apps?

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