: Thoughts on often re-dating of a blog post I would obviously change a post date manually if I added more than 300 words to a blog post. But is it okay (or not) to change the date of the

@Ann8826881

I think a publication date should never¹ change. It’s, as the name suggests, the date of the publication, not the date of the last change to the published content.

If you want to indicate that you edited the content, provide a (last) modification date.

This difference can be conveyed with structured data: Schema.org offers the properties datePublished and dateModified (details).

Google Search recognizes this difference, for example, in their Articles search result feature.

Related answers:


dateModified on pages that were not edited yet
dateModified and datePublished for live blogging




¹ Well, one case where it should be changed is if the original content gets deleted and the page gets new/unrelated content (e.g., after the site owner changed or whatever). But in such a case the URL of the page should change, too, ideally.

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@Shakeerah822

It is normal for bloggers to update existing posts with new information. If you have set the permalink of your blog to reflect the date of the post, then changing the date could change the URL of the post as well. If you have existing links pointing to the URL, then you might notice a temporary drop in the ranks of that page till the time the link equity is 301 redirected to the new URL

However, if changing the date of the post doesn't change the URL, then I don't think Google will have any issue with the modification, because technically you're updating the same page and not creating a new one.

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