: Can I set a priority for images in a sitemap? I have two diagrams on a page. One is a newer version of the other (the older image is still useful for some people, but most would refer

@Ravi8258870

You can use structured data markup to specify which image you prefer as more meaningful to that webpage, so it is more likely to be used that image in SERP instead of the older one.

For schema.org/WebPage you can specify it via schema.org/image or schema.org/primaryImageOfPage
Consider this example that contains two images, the image of a news article (main) and the image of the logo of the publisher, the image google.com/thumbnail1.jpg is specified as the main image of the article, while google.com/logo.jpg is bound to the publisher:

<div itemscope itemtype="http://schema.org/NewsArticle">
<meta itemscope itemprop="mainEntityOfPage" itemType="https://schema.org/WebPage" itemid="https://google.com/article"/>
<span itemprop="description">A wonderful article</span>
<div itemprop="image" itemscope itemtype="https://schema.org/ImageObject">
<img src="https://google.com/thumbnail1.jpg"/>
<meta itemprop="url" content="https://google.com/thumbnail1.jpg">
<meta itemprop="width" content="800">
<meta itemprop="height" content="800">
</div>
<div itemprop="publisher" itemscope itemtype="https://schema.org/Organization">
<div itemprop="logo" itemscope itemtype="https://schema.org/ImageObject">
<img src="https://google.com/logo.jpg"/>
<meta itemprop="url" content="https://google.com/logo.jpg">
<meta itemprop="width" content="600">
<meta itemprop="height" content="60">
</div>
<meta itemprop="name" content="Google">
</div>
</div>


This helps Search Engines to understand your content better, and the image of the article is more likely to appear in SERP than the image of the logo of the publisher associated to the article.

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