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Odierno851

: Product position in Google analytics The instructions for product position pr<productIndex>ps is the following. What is the use case of the product position parameter in the google measurement

@Odierno851

Posted in: #Ecommerce #GoogleAnalytics

The instructions for product position pr<productIndex>ps is the following. What is the use case of the product position parameter in the google measurement protocol? Where does this show up in google analytics as I haven't been able to see it within google analytics.


Product Position

Optional.

The product's position in a list or collection. Product index must be
a positive integer between 1 and 200, inclusive. For analytics.js the
Enhanced Ecommerce plugin must be installed before using this field.

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@Megan663

The product list position is used, at least, in the Product List Performance reports. When sending in product impressions, you can include the product position, as well as the product list name. The Product List Position can be included as a primary dimension like so:





Clicking into each position shows you the products that occupied that position within the respective product list.

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