: Should I give a salesman who is selling to me access to my analytics? An SEO sales web guy is asking for access to my Google Analytics so that he can "report back to me" with how he can

@Alves908

If this is an agency like a digital marketing agency then they will require access to your GA account. This is a formal agency however with contracts, SLA's and NDAs so if that's the sort of guy and this isn't under the table then give it to him.

However if it's not a digital agency and it's all abit 'under the table' then don't. You've not really given enough information re: what kind of guy this is and where he's from

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@Lee4591628

Don't be suspicious just yet. Just ask them what data they want, and use Google Analytic's export feature to send them any specific reports.

Marketers & consultants need as much as information as possible about their client's customer and business in order to come up with a relevant plan & strategy.

And once you both agree on a contract, NDA, or whatever. I would give them direct access. Let the guy dig deeper into the data and allow him to give you regular updates about your site's performance.

But don't give him your login & password! That's a big NO! If he ask, just end it.

GA has a user management feature to give other people full or limited access to your analytics. So this sort of request is very common.

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@Connie744

Answer: NO. Do not give anyone access who you're not actually paying to do something clearly set out.

As the answers already say above. If he IS any good, he should be able to give you an assessment based on what's in the public domain (your website and SERPs results).

What to say to him? I would just tell it how it is: "It's privileged, private, confidential information so not given out and you should be able to give me a view without it, so send me a report and I'll consider it". If he carrys on: "If you're worth the money you should be able to give me a report based on what's in the public domain. Without it, I'm not even entering into discussion about it, good-day and goodbye"

However... he has, so far, failed to gain your trust... so I wouldn't give it serious consideration. Though I'm betting you'll never see a report to give consideration to.



It's nothing to do with 'non-disclosure'. It's to do with making it easy for him to fabricate stories and bamboozle you using your own data.

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@LarsenBagley505

There are two ways that it can go.


Don't give him anything -> that's what I'll do.
Give him access, but...


Don't do this without any signed paper.
If it's possible, sign some kind of confidential contract with him to be sure that he is not going to use this against you.

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