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Sherry384

: Bing Ads - Search network bid (GBP)? I am setting up my first Bing Ads for my site but ran into a input box i don't understand: Search network bid (GBP) Can anyone explain this and what

@Sherry384

Posted in: #Advertising #Bing

I am setting up my first Bing Ads for my site but ran into a input box i don't understand:

Search network bid (GBP)

Can anyone explain this and what sort of amount should i input?

Would something like £0.05 be too low or maybe even too high?

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@Miguel251

The search network refers to Bing.com itself and any embedded versions of it. Your bid would then be matched against others who bid on the same keywords/terms and you'd be billed, if the ad was displayed, for the impression of the ad within search results.

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