: Will a hreflang with a language and region allow Google to show the page to all users of that language regardless of region? I'm launching translations on a website with the first translation
I'm launching translations on a website with the first translation being Brazilian Portuguese. If I use the following hreflang:
<link rel="alternate" href="http://www.example.com/pt-br/" hreflang="pt-br" />
If a user is outside of Brazil and has their browser language set to just Portuguese (Not Portuguese (Brazil)) will Google still serve them the Portuguese version of my pages in search results?
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if your site with hreflang="pt-BR" has brazilian specific content, which is clearly crawlable, like delivery issues, specific brazilian contacts, prices only for brazilian users, then yes, it would be shown to brazilian users.
But if has no signs to be useful specifically to brazilian users, then there are big chances it would be shown to all users with portuguese language.
Google should have real causes to maintain a site in index, which is specific to a specific country.
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