: Remove Google Analytic Spam via Google Tag Manager I had this idea that if I used Google Tag Manager to set up a custom dimension with the value true and removed all data that doesn't have

@Gail5422790

Posted in: #GoogleAnalytics

I had this idea that if I used Google Tag Manager to set up a custom dimension with the value true and removed all data that doesn't have that data through a filter, then I could effectively remove all spam from my site due to the Measurement Protocol of Google Analytics. I just finished setting this up and had this revelation that there might be spam that comes through Google Tag Manager itself. So, I decided to look it up and found www.lunametrics.com/blog/2015/03/19/eliminating-dumb-ghost-referral-traffic/. Now my question is, do I need to set a cookie on my site to prevent spam from any protocols, or does having a custom dimension added to every tag in Google Tag Manager itself do enough?

Vote Up Vote Down

Login to post a comment!