: Should I use rel="alternate" on different domains? We're about to introduce a .com version of our website as well as a few additional ccTLD's and from what I've read, I'm unsure whether to

@Speyer207

Generally, in terms of SEO it's better to host everything under the same roof, but if you do want to provide more personal approach using specific country top level domains then you can, using alternative and hreflang.

If your content is English only then you need to specific en_XX, xx matching the ISO code of the country.

For example, if you wanted to target English people in Spain on your example.es domain, then you would use:
<link rel="alternate" href="https://example.es/" hreflang="en-ES" />.

You may want to serve multiple English versions to various English countries such as AU, ZA, UK and so forth, this would look something like this:

<link rel="alternate" href="http://example.ie/" hreflang="en-ie" />
<link rel="alternate" href="http://example.ca/" hreflang="en-ca" />
<link rel="alternate" href="http://example.au/" hreflang="en-au" />
<link rel="alternate" href="http://example.com/" hreflang="en" />


The last one above is for English users not in Australia, Canada, and Ireland. You can find more out on Google's help page.

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