: Best way to go International if ccTLD's are not available When going international with SEO, I know there are multiple ways to do this. Acquiring ccTLD's is the best option but, if the brand
When going international with SEO, I know there are multiple ways to do this. Acquiring ccTLD's is the best option but, if the brand name is already taken with a different ccTLD what is the best route to go down?
Still acquire ccTLD's but add the county example, domain.co.uk => domainfr.fr
or go down the sub-directory route?
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In terms of SEO, it will always be better to host all countries on the same domain:
For example:
example.com United States
example.com/fr/ France
example.com/uk/ United Kingdom
But in terms of co.uk vs .uk, they are exactly the same as one another as Google and Bing are concerned and you will not benefit with one more than the other, however... you may miss a small percentage of people going to the wrong site when directly attempting to go to the site. ccTLD's are not rewarded any more than all other domains such as .com, .io, .shop or any other domain.
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