: Does adobe analytics decrease website performance? Yes. Adding anything adds to page load time. Images, extra CSS, everything. Analytics typically use JavaScript, so in addition to the extra

@Alves908

Does adobe analytics decrease website performance?


Yes. Adding anything adds to page load time. Images, extra CSS, everything.

Analytics typically use JavaScript, so in addition to the extra load time for the JS file, there are further delays while the script executes. That means adding it will be more noticeable than adding a static resource such as an appropriately scaled image, for example.

Use the network profiling tools built in to your browser to evaluate load time, or try a third-party testing service such as GTmetrix, Sucuri, or keycdn. These will tell you exactly how much slower your pages are with the extra analytics bloat.

Don't forget that with the rapidly increasing adoption of browser ad blockers, your analytics scripts will be blocked by more and more users. Using analytics scripts will still add some value, but comparing results against more reliable figures such as server logs will become necessary to see how many visitors are present.

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