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Martha945

: Help identifying the Paperless Post logo font I've tried to ID this font, using WhatTheFont, but have had no luck. I also did a Google search, trying to find it myself, with the same result.

@Martha945

Posted in: #FontIdentification

I've tried to ID this font, using WhatTheFont, but have had no luck. I also did a Google search, trying to find it myself, with the same result.

I know that script fonts can be a little tricky, with that service, so I went in and manually spaced the letters so they could more easily be identified.

My search returned a couple fonts that almost looked like this one, but nothing close enough.



I only want the font used for "Paperless" and not "Post" beneath it.

Thanks!

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@Martha945

Thanks to Alin's answer, I was able to get in touch with Jessica Karle, the Lead Product Designer at Paperless Post.

Jessica informed me that the font was a custom design by Louise Fili (http://www.louisefili.com/).

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@Lengel450

In an announcement made by Jessica Karle, the Lead Product Designer from Paperless Post when redesigning the online experience she states "We are a group of designers from all disciplines—fine art, graphic design, product design, UX/UI, and branding."

Also, looking at her work she designed some lettering logos. Taking that and adding it to the statement above and the fact that we can't identify the font anywhere I think we can assume that the font was designed especially by/for them.

It's not that common but if you think about the team they have, how long do you think it would take them during a brainstorming for one of them to say "Wouldn't it be great if we took the time and designed our own font?".

Also, searching on Justia Trademarks for Paperless Post registration you will get the PAPERLESS POST - Trademark Details which at the Mark Drawing section has 3000 - Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s) Typeset

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