: Does keyword density within a title tag make a difference in SEO? Recently, I changed the title tags for a site that I work on SEO for. See the changes made: Previous title tag: Flat Fee

@Annie201

I go by this method when creating keywords dense title tags:

[keyword 1]: [keyword 2 and Keyword 3 in a Conversational Way] | [Brand]

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@Rambettina238

I believe your revised version to be much more beneficial.

In my experiences when doing seo for our clients, correct keyword placement in Title tags is more important now, than it ever has been.

I always follow the 3 golden rules for Title tags:


Short but descriptive of, and relevant to the corresponding page's text content.
Do not use the same keyword/phrase more than once. (in the Title tag)
Also have the actual name of the page in the Title tag. I've seen many cases where clients have worried too much about keywords in the Title tag and completely forgotten to display the name of the page.


Good Example:

<title>Free Nuts &amp; Bolts | Promotion</title>


Poor Example:

<title>Buy free nuts & bolts from MyWebsiteName.com</title>


Hope this helps :-)

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@Courtney195

I have been of the opinion recently that any change to a major site page that touches on common areas of SEO causes Google to pull the site back a bit on the rankings for a little while. Just from observation in the past few months.

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