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Jessie594

: Google insight question I am checking the word mobile on google insight. http://www.google.com/insights/search/#q=mobile&cmpt=q I see a bar with mobile ]]]]]]]]]]]]] 62 Then on google help page

@Jessie594

Posted in: #Google #Research #Seo

I am checking the word mobile on google insight.
www.google.com/insights/search/#q=mobile&cmpt=q
I see a bar with mobile ]]]]]]]]]]]]] 62

Then on google help page -

I get this. However, I am unable to understand.

The numbers on the graph reflect how many searches have been done for a particular term, relative to the total number of searches done on Google over time. They don't represent absolute search volume numbers, because the data is normalized and presented on a scale from 0-100.

My question is what does the number 62 determine? Any ideas?

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@Kevin317

100 = Most active searches

0 = Least active searches

That means that "mobile" (64) is above average (50) in terms of search popularity. But not by a whole lot.

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