: Google Website Optimizer sets the ___utmx cookie - your site can respond to this cookie (either via server-side script or via GWO's default Javascript) Using Javascript to display text content

@Sarah324

Google Website Optimizer sets the ___utmx cookie - your site can respond to this cookie (either via server-side script or via GWO's default Javascript)

Using Javascript to display text content is suboptimal given that search engine spiders will miss the content: I would recommend serving your default "A" content for users with ___utmx variant A and for users + spiders with cookies disabled and your "B" content for users with variant B specified in the ___utmx cookie.

So long as you are not modifying the value of the ___utmx cookie after it is initially set, you should be able to use GWO to continue multivariate testing across multiple pages on your site.

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