: What does the impression and ctr means in google webmaster I am checking google webmaster tools. I entered the search queries section. There i found alot keywords and their impression and ctr
I am checking google webmaster tools. I entered the search queries section. There i found alot keywords and their impression and ctr etc. I clicked on one of the query keyword there it shows the keyword and position in search result, but when i go to google.com and type the specified keyword it shows no impressions too...
how do i measure find my site's impression on google.com
my site: www.trekkingandtoursnepal.com keyword: trekking nepal
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CTR: Click Through Ratio
Impressions: The amount of times it is displayed
So lets say you have a webpage. Then Google can show your page in its SERP's (using the snippet they have created). The amount of times it is shown to the Google visitors is called: Impressions.
When Google users click your snippet (from the search engine results) they "click through" to your website, thus: click though ratio, being the percentage of users that are presented with your snippet and that actually click it.
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