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Looi9037786

: What percentage of users opt out of Google Analytics? You can block Google Analytics through Adblock or your hosts file, and I know a small amount of visitors do. What's the percentage?

Posted in: #Adblock #GoogleAnalytics

You can block Google Analytics through Adblock or your hosts file, and I know a small amount of visitors do. What's the percentage? Does Google compensate somehow, or should I just add a fudge factor to my customer's stats.

I understand this number is possibly tiny, but I can't seem to dodge this request.

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Looi9037786

: It depends who will be using your product. Even if IE6 is ages old and the alpha geeks say it's dead, there are still people who are using it. Same with IE7, except that it's probably used

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If you site is getting any decent amount of traffic at all, this percent will be too small to worry about. I usually just ignore it.

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