: Adwords search engine marketing (SEM) question I want to promote my site using AdWords. My site is for phone 7 application and I've just develop an application "fart and burp" for phone 7.

@Mendez628

From what it sounds like, no you will not be able to get 50 clicks a day through the phrases you listed from Google's keyword tool. The Google Keyword Tool shows you searches per day for a given keyword phrase or set of keyword phrases.

This is what you need to look at to understand if you will get 50 clicks a day and the cost:

Clicks Per Day = Sum of all[avg # of keyword searches daily * CTR(Click Through Rate)]
Cost Per Day = Sum of all[avg # of keyword searches daily * CTR(Click Through Rate) * CPC (Cost Per Click)]

The toughest thing to guess about is your Click Through Rate. In general I have seen Click Through rates between 0%-5%. Usually exact keyword matches are around 3%-4% and things drop off from their.

So for your example, lets assume a 4% click through rate:

[0 Searches * .04] + [15 Searches * .04] = .6 Clicks per day
[0 Searches * .04 * $.05] + [15 Searches * .04 * $.05] = $.03 cost daily

I would suggest based off of that that you look for a much broader set of keyword phrases that match what your product does so you can get more Google ad placements and thus get some click throughs.

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